Archive for January, 1971

Direct Mail Marketing Done Correctly Cannot Fail

Wednesday, January 6th, 1971

Direct Mail Marketing Done Correctly, Cannot Fail
Author: Joy Gendusa
So how do you do it?

Direct mail marketing. When it comes to marketing your product or services there are two basic challenges:

1. How do you obtain new …

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Lumpy Mail Gets Your Message Through

Monday, January 4th, 1971

Lumpy Mail Gets Your Message Through
Author: John Jantsch
When it comes to your gravy, lumps are bad. When it comes to getting your marketing message through the mail room, past the gate keepers, and onto your buyer’s desk, lumps are just…

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