Archive for April, 2006

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Humor in Advertising

Friday, April 28th, 2006

Humor in Advertising
Author: Mark Levit
Many of the most memorable ad campaigns around tend to be funny. Advertisers use this strategy to attract customers to their product. Audiences like to be entertained, but not pitched. People will p…

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Small Business Marketing Are You Using a Net or a Spear

Friday, April 28th, 2006

Small Business Marketing: Are You Using a Net or a Spear
Author: Jeremy Cohen
When I was back in college, over a decade ago, I decided that when I was done I would run off to Alaska and work in the fishing industry. The lure of hard menia…

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